Dec 10, 2019



6 Benefits Of Using An Event Management Software For Your Next Event


Managing an event can be difficult, and with so many different moving parts it can be tricky to keep track of everything whilst ensuring your event runs smoothly. From saving time and cutting costs to increasing engagement and better project management, this article looks at 6 of the main benefits of using an event management software like EventsAir to help make your next event a success.

1. Easier Management

Event management software helps you keep track of all of your event’s moving parts to help your event run more smoothly. This makes your event much easier to organise than manually managing the project and organising all elements separately. Companies such as ClueGo use event management software and it is a game changer for them.

The EventsAir dashboard acts as a centralised hub where all elements of your event can be managed. From marketing, analytics, schedule, speakers, and guests to communication, venue, registration, payments, reporting, and promotion, EventsAir keeps everything connected. It is holistic and brings everything you need for a successful event together in one place for simpler, more efficient event management software.

2. Save Time

EventsAir will help you save time through automating all processes. From registration tracking and bookings to payment processing and follow up emails, the software enables you to streamline all processes for quick and seamless execution.

Carrying out all these tasks manually would be incredibly time-consuming and inefficient. With EventsAir, all tasks are centralised in an integrated system where everything you need to manage your event is in one place, making for easy, simple, and efficient event management that saves you time.

3. Cut Costs

EventsAir enables you to track your spending and analyse it against event budgets with clear and user-friendly dashboards and reporting that allows you to visualise your spending to ensure you achieve a maximised return on investment on your event.

It can be difficult and complicated to manually keep track of a budget on a project that is of such a large scale. With EventsAir, you can see exactly where and when money is going in and out of your project at any time. You can see where you are spending your money and when you receive payments so that you can control expenses, save more, and achieve higher returns.

4. Increase Engagement

EventsAir has the tools you need to increase engagement and encourage participant communication at all stages of the event – before, during, and after. Attract your target audience and generate excitement and buzz around the event with your website, email campaigns, and social media marketing.

Keep your attendees engaged during the event with digital activities and games, live posts and updates, and gain their feedback with polls. Utilise reporting features to analyse engagement post-event and improve for next time. EventsAir will increase engagement to ensure you gain a larger attendance for greater success.

5. Improved Data Collection

At events, it is difficult to keep a manual log of attendee’s details and preferences such as who has been invited and who has paid for their ticket. EventsAir simplifies and streamlines this process for easier and more efficient collection of data.

It also makes it easier to capture leads during the event so that you can send personalised emails using segmented email lists. The software also keeps data regularly updated and uses data protection to manage personal data to ensure you comply with current regulations.

6. Analyse and Improve

With features like live polling, reporting, and analytics, EventsAir allows you to easily assess the success of your event. Gain feedback from attendees and generate reports so that you can analyse what went well and where you could improve for next time.

You can also segment each individual element of your event such as ticket sales and feedback on speakers to analyse the success of specific areas. You could also break down your audience by age group or demographic so that at your next event you can more specifically cater to audience interests.


The last thing you want when organising or managing an event is for the tool(s) you rely on to underperform and cost you either time, money or both. These 6 benefits of using EventsAir are just some reasons why this comprehensive platform can help plan, organise, and manage events successfully – all in one place! To see how EventsAir can help with you next event, click here now to arrange for a free customised demo session! 

EventsAir has been at the forefront of Event Technology and Innovation for over 30 years, continually pushing the boundaries of what an event management platform can do. Built by event planners for event planners, EventsAir is a secure, scalable, cloud-based solution that can manage everything from in-person, virtual to hybrid conferences, meetings and events in a single online platform – anywhere, anytime and on any device. In use in over 50 countries by multi-national corporations, professional conference organizers, government departments and tertiary education institutions, EventsAir is also used in global congresses such as G20, APEC, CHOGM and ASEAN, as well as sporting events like The Olympic Games, World Rugby, Commonwealth Games and Pan Am Games. EventsAir is trusted by event professionals around the globe. For further information, visit


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